Recently, Zhu Hong and Zhang Shu, teachers from the Electronic � Commerce Department of School of Foreign Languages, share their ideas with teachers and students of marketing major in School of Bussiness after attending the “2007 JMS China Maeketing Science Annual Meeting and Forum of Doctors ” .
They present a brief introduction of the newest information of this year’s forum, analyze new perspectives for research topic selection, and discuss the cultivating model for undergraduates major in marketing together with their own experience of teaching marketing science in English.
(From the Academic Society of Young Scholars of NENU, translated by Li Jialiang, revised by Hou Dan )